ADVERT REVIEW: AIRTEL’S “IN-LAW” SERIES…’OH~OH SORRY SEGUN~LOL!’

ADVERT REVIEW: AIRTEL’S “IN-LAW” SERIES…’OH~OH SORRY SEGUN~LOL!’

AIRTEL’S ‘OH MAMA’

The day Airtel’s scriptwriter will decide to give Baba Amaka (Dele Odule) a voice, as in to make him voice~out in the coveted ‘In-laws’ series, the internet will shake that day, infact new born baby will exclaim “Ehn”. I mean, being gentle doesn’t mean when he says a word or two, he has stopped being gentle.

So, to the main gist, these mamas ‘never finish their fight o’. Okay o, let us be watching how the conflict between the two mothers- Mama Amaka (Ngozi Nwosu) and Mama Segun (Idowu Philips aka Iya Rainbow) would end.

So, after the naming ceremony of Segun (Lateef Adedimeji) and Amaka’s (Benita Essien) child, the families of both still stick around. This is the third episode of the “In-laws” series and it is titled “Oh Mama”

This episode features only Segun (Lateef Adedimeji), Mama Segun (Idowu Philips), Mama Amaka (Ngozi Nwosu) and Baba Amaka (Dele Odule)

ADVERT
At the beginning of the advert, Segun (Lateef Adedimeji) has a sad look printed all over his face and he tells the viewers the reason for this, ‘your guess is as good as mine’ it is the commotion between the two mothers; his mum and his wife’s mum.

Mama Amaka (Ngozi Nwosu) is all alone in the sitting room watching and enjoying a foreign program on TV, she excuses herself to drop the used mug in the kitchen but on returning, her rival Mama Segun ( Idowu Philips) had taken over the television and changed it to another station; a Nigerian program.

A fight ensues (no be blow o, but in terms of fighting over the station of their choice) and both start changing to stations of their choice, Mama Amaka with hand while Mama Segun with the remote as the remote is in her hand.

This continues until Segun comes out giving them ipad to go watch whatever they want to watch in their various rooms, this automatically makes him have control of the sitting room as he immediately changes it to a station of his choice as well; a football station.

Segun while enjoying the football match is joined by his father in law, Baba Amaka (Dele Odule) in his usual smiling and never talking manner, but rather than watch ball with Segun, he changes the station and this makes Segun also leave the sitting room. He goes to his own zone to continue watching the football.

THE MESSAGE IN THE ADVERT</b>

With Airtel’s internet pack, you can own your zone (if you no get phone nko?) and watch whatever you want to watch anytime, anyday…
(I am wondering, can you watch all programs live online)

<b>THE REVIEW</b>

So I now get it, the series is basically about the commotion between the two mothers, I had initially thought it was just a one off thing when the first episode came out, hence the reason I felt the beef was not necessary.

So there is a commotion on ground and the reason for the commotion between the women is unknown but certainly would be revealed before the end of the series.

So to the main deal, which is the third episode of the “In-laws”

Funny advert, especially the last scene where Baba Amaka joined Segun in the sitting room, only to change the station without even asking him (that part is weird sha for a normal person o)

We do not know that Baba Amaka’s character except that he is gentle and I don’t think this should affect his speech. Again, most men love football, but he, rather than watch football with his son in law, he changes it to another station; bollywood I guess.

So, I really think Airtel scriptwriter should make us see baba Amaka in action (words biko, we have seen too many of his body movements), but in a gentle way sha.

JUST WONDERING

I can’t see any familiar face on the photo frame, I guess it belongs to the owners of the house, why did they not remove it before shooting the advert.

Ah ah, brother Segun, ewo ni oju na

Wardrobe Malfunction or what Ngozi Nwosu? See her yellow breast showing, and why did camera focus on that aspect

In today’s world, what kind of father in law would just change the program his son in law is enjoying without letting him know. Ahah, they are just making the man look like a dumbo and I don’t really like it.

<b>REMARK</b>

Nice concept, however, when a person speaks a word or two, it doesn’t mean the person has stopped being gentle.

@lateefadedimeji@deleodule@ngozinwosu@idowuphilips@theinlaws

THE FULL CAST FOR AIRTEL’S “MOTHER-IN-LAW” SERIES

Ngosi Nwosu (follow on IG @officialngozinwoau) acted as Mama Amaka. She is the slay mama and her data profile is ‘pepper them’

Idowu Philips ((follow on IG @idowuphilips) aka Iya Ranbow acted as Mama Segun. She is a prayer warrior and her data profile is ‘Whatsapp queen’

Benita Essien (follow on IG @ bennyessien)acted as Amaka. She is married to a Yoruba man. She is Segun’s wife. She is Mrs Perfect. She is slayer on the low key and her data profile is ‘Only when necessary’

Lateef Adedimeji (follow on IG @adedimejilateef) acted as Segun. He is married to an Igbo girl. He is Amaka’s husband. He is Mr 2Go Guy, uncle Surulere and the provider of all

Dele Odule (follow on IG@deleodule) acted as Papa Amaka. He is gentle

WATCH THE ADVERT HERE

DURATION: 2 MINUTES 49 SECONDS

Ogefash's Styl

Born in the 80’s, Ogefash picked up writing early in her secondary school days at International School, University of Lagos (Unilag). She took it professionally after her university days at the University of Lagos where she graduated from the Department of Mass Communication. She is a writer of several short stories some of which have been published in the magazines. Some of her popular stories are: A Night to Remember, The Special Gift, Haunted, Preparing Ahead of Time amongst others. Her novel "Looming Danger" published in December 2015, was highly recommended by people. She has worked with several media outlets some of which are Spur Magazine and Upcoming Magazine. She is an educationist. With her love for children, she took up the task of supervising and taking care of children at the After School Department of Heritage School before her resignation. Her unique strory telling and song teaching skills endeared her more to the kids she worked with. Ogefash is a goal getter, a pace setter and always strives for excellence. She likes to impact and solve problems in a creative way regardless how challenging they may be. She has in-depth knowledge in reporting, editing, social media and other media related works. She is a seasoned writer and very passionate about her work. Interestingly, her blog is the first in Nigeria to start reviewing Nigerian and foreign movies and also write the movies' plots scene by scene. Ogefash blog is also the first to translate songs, interprete and give a full detailed analysis about music and artistes in Nigeria, Africa and America before other blogs started emulating her style. While other blogs provided just music lyrics alone, we took it higher by not only providing lyrics, but translating, interpreting and analyzing as well. It is also the first blog to give detailed analysis of adverts. Interestingly, Ogefash blog also known as Ogefash Photo Blog is the first blog all over the world to blog with lots of interesting pictures to support all articles. Ogefash says "I don't keep male friends because they always say "sex" is part of friendship. I don't keep female friends because they are always bitchy. I only keep people I can call more than a friend!" Ogefash has an affinity for TV reality shows. In 2018, she represented Nigeria in the PanAfrican TV reality game show "The Maltavator Challenge" powered by Nigeria's number one malt drink packed full of energy giving vitamins B1, B2, B3 and B6;Malta Guinness. The show brought together four African countries Nigeria, Ghana, Ethiopia and Coted'ivoire who competed for the grand prize of 20,000 dollars. Undaunted by any task in her field, Ogefash is highly energetic and creative. She is a rare gem and a gift to this generation.