ADVERT REVIEW: SAMSUNG ADVERT “LOVE IS THE REASON FOR THE SEASON ‘THIS PARTICULAR SCENE IS SO …’


So, it is called “Love is the reason for the season”

THE ADVERT
It’s valentine and a certain guy is expecting his girlfriend at his place. He plans to give her a unique romantic treat on valentine, so he starts out by taking care of his body. He shaves, brushes his teeth and cleans up generally, all to look good for his girlfriend. He afterwards sets the mood for the valentine. He starts out by arranging the candles on the floor in a love shape after which he lights them. He then pours roses on the floor, switches off the light, takes off his clothes, and then uses a leaf to cover his front. (If you know what I mean)

However, when his girlfriend visits him, she opens the door and doesn’t notice his presence talk less of his romantic treat. She enters the room, picks up her phone and starts chatting (who exactly? I really don’t know). This boy tries to get her attention but he is unable and this saddens him.

That girl naturally must be a stingy girl. I mean on valentine, she just walks into her boyfriend’s house (she herself no carry gift o for the guy) and doesn’t check around for him, but the next thing she does is pick up her phone and starts chatting. That scene is quite unrealistic to me. If they had done the advert in the form that the girl took note of what the guy did but was not freaked about the treat, it would have been better. But that she just entered the house without looking at the sitting room; na wash, I mean it is not possible.
Click to watch the advert here

Just wondering
• I don’t quite agree with this advert- who are their targets? The rich, average? Certainly not the poor ones, perhaps the rich only. It says do something bigger. When you have the money or you don’t?


• It is also discouraging in that some men who may not be rich may resolve into doing something dubious all in the bid to do something bigger for their girlfriends.
• I don’t want to believe the guy didn’t cook dinner or buy gift for the lady, there has to be something more. I mean what kind of valentine would that be na?

• The part where the word “Sorry lover boy, try something bigger” popped up on the screen, should have appeared on the scene where they showed the guy, and not the girl. It made it look like the girl was cheating on the guy. So is the Samsung advert saying that if a guy can’t afford something big, the girl should move to a guy that can afford something big? Well just wondering…

DURATION: 51 SECONDS (LESS THAN A MINUTE)

Love the advert though, but it could have been better

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Author:

Born in the 80’s, Ogefash picked up writing early in her secondary school days at International School, Lagos. She took it professionally after her university days at the University of Lagos where she graduated from the Department of Mass Communication. She is a writer of several short stories some of which have been published in the magazines. Some of her popular stories are: A Night to Remember, The Special Gift, Haunted, Preparing Ahead of Time amongst others. Her novel "Looming Danger" published in December 2015, was highly recommended by people. She has worked with several media outlets some of which are Spur Magazine and Upcoming Magazine. With her love for children, she took up the task of supervising and taking care of children at the After School Department of Heritage School before her resignation. Her unique strory telling and song teaching skills endeared her more to the kids she worked with. Oge is a goal getter, a pace setter and always strives for excellence. She likes to impact and solve problems in a creative way in a challenging position. She has in-depth knowledge in reporting and editing. She is a seasoned writer and very passionate about her work. Interestingly, her blog is the first in Nigeria to start reviewing Nigerian and foreign movies and also write the plots scene by scene. Ogefash blog is also the first to give a detailed analysis about music and artistes in Nigeria and abroad. Ogefash says "I don't keep male friends because they always want to have sex with me. I don't keep female friends because they are always bitchy and envious. I only keep people I can call more than a friend!" Ogefash has an affinity for TV reality shows. In 2018, she represented Nigeria in the PanAfrican TV reality game show "The Maltavator Challenge" powered by Nigeria's number one malt drink packed full of energy giving vitamins B1, B2, B3 and B6;Malta Guinness. The show brought together four African countries Nigeria, Ghana, Ethiopia and Coted'ivoire who competed for the grand prize of 20,000 dollars. Undaunted by any task in her field, Oge is highly energetic and creative. She is a rare gem and a gift to this generation.

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