Posted in 9.6. UNCATEGORIZED

ADVERT REVIEW: MTN’S YELLOW BOX LUMOS MOBILE ELECTRICITY

I just always like any advert with with smart kids………..

So, at the beginning of this advert, a guy is seen struggling to put the generator on.

Meanwhile, a young boy is watching the television but it goes off when there is power outage and everything stops working.His kid sister cries when the light is off.
The boy’s daddy is left with no other means than to switch on the generator which makes a lot of noise. Though, they do not like the noise the generator makes, it runs all through the night.

One day, his daddy comes in with Lumos yellow box, it is installed and the family starts having light constantly in their house; automatically replacing the noise making generator.

I love this advert I could barely find flaws in it. When there was power failure, one could tell from their faces and from the background.


Just wondering
• I thought the light went on even before the guy pulled the generator.

• Even the boy’s father was naturally sweating before the light went off.
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• Strange, the man was climbing and was not concentrating, he was looking down…I have not seen any one climb a ladder without looking up…

DURATION: 60 SECONDS (I MINUTE)
Great advert though, click to watch here…

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Born in the 80’s, Ogefash picked up writing early in her secondary school days at International School, University of Lagos (Unilag). She took it professionally after her university days at the University of Lagos where she graduated from the Department of Mass Communication. She is a writer of several short stories some of which have been published in the magazines. Some of her popular stories are: A Night to Remember, The Special Gift, Haunted, Preparing Ahead of Time amongst others. Her novel "Looming Danger" published in December 2015, was highly recommended by people. She has worked with several media outlets some of which are Spur Magazine and Upcoming Magazine. She is an educationist. With her love for children, she took up the task of supervising and taking care of children at the After School Department of Heritage School before her resignation. Her unique strory telling and song teaching skills endeared her more to the kids she worked with. Ogefash is a goal getter, a pace setter and always strives for excellence. She likes to impact and solve problems in a creative way regardless how challenging they may be. She has in-depth knowledge in reporting, editing, social media and other media related works. She is a seasoned writer and very passionate about her work. Interestingly, her blog is the first in Nigeria to start reviewing Nigerian and foreign movies and also write the movies' plots scene by scene. Ogefash blog is also the first to translate songs, interprete and give a full detailed analysis about music and artistes in Nigeria, Africa and America before other blogs started emulating her style. While other blogs provided just music lyrics alone, we took it higher by not only providing lyrics, but translating, interpreting and analyzing as well. It is also the first blog to give detailed analysis of adverts. Interestingly, Ogefash blog also known as Ogefash Photo Blog is the first blog all over the world to blog with lots of interesting pictures to support all articles. Ogefash says "I don't keep male friends because they always say "sex" is part of friendship. I don't keep female friends because they are always bitchy. I only keep people I can call more than a friend!" Ogefash has an affinity for TV reality shows. In 2018, she represented Nigeria in the PanAfrican TV reality game show "The Maltavator Challenge" powered by Nigeria's number one malt drink packed full of energy giving vitamins B1, B2, B3 and B6;Malta Guinness. The show brought together four African countries Nigeria, Ghana, Ethiopia and Coted'ivoire who competed for the grand prize of 20,000 dollars. Undaunted by any task in her field, Ogefash is highly energetic and creative. She is a rare gem and a gift to this generation.